Join us for an interactive workshop designed to teach you how to harness the power of artificial intelligence to create impactful injury prevention campaigns. Participants will follow a step-by-step demonstration to learn how AI tools can support campaign planning, content creation, understanding your audience, and evaluation. No technical expertise needed – just bring your curiosity. By the end of the session, you’ll walk away with practical tips and a new confidence in using AI in your injury prevention efforts.

Attendees will leave the workshop with practical skills and the confidence to start integrating AI into campaign development. They will learn how to use AI tools that can assist with each step of the campaign building process – from streamlining research, to brainstorming messaging ideas and developing visuals, to strategic outreach planning. This session will provide a roadmap for using AI as a partner to maximize productivity while maintaining high-quality outputs.

1. Identify at least three AI tools that can assist with injury prevention campaigns.
2. Use an AI tool to complete at least one step of a campaign-building process, such as generating a message, creating a visual, or planning an outreach strategy.
3. Outline a plan for integrating AI into their injury prevention campaigns, including identifying key tasks where AI can improve efficiency and creativity.